A gentle, non-purple shampoo, with botanical blue pigments, enhances silver highlights while reducing dullness, neutralizing yellow tones and counteracting brassiness.
Natural blue pigment prevents hair from yellowing
GENTLE CLEANSING BASE
Gently cleanses hair
Enhances radiance of white, gray, silver & platinum blond hair
Maintains and refreshes cool toned or pastel hair
Illuminates silver highlights
Reduces dullness, brassiness. Neutralizes yellow tones.
Hair is soft and easy to style
Natural alternative to stain-prone purple shampoos
Free from synthetic coloring agents. Vegan